If
you are a Ballet Folklorico Director connected with an educational institution
(elementary school, middle school, high school, community college, or
university/four-year college), you have arrived at the section of the
Mariachi for Gringos website created expressly for you.
If, on the other
hand, you are a Professional Ballet Folklorico Director (your troupe
dances not only for the enjoyment, but for the financial rewards that
it provides, as well), you have also arrived at the right location.
If you are in the
first category, the primary question you need answered is...how can
we raise the most funds to cover our immediate needs (costumes,costume
repair, choreography, travel expenses, etc) while most efficiently expanding
our potential audience base?
If you are in the
second category, your primary question that needs answering is...how
do we maximize the financial rewards from our efforts?
Interestingly enough,
the best answer to both questions involves Mariachi for Gringos.
As the director
of a school based ballet folklorico, you have probably tried at least
three fundraising techniques: the ubiquitous car wash, selling candy,
and raffling off tickets on donated merchandise (or a sum of money).
All three have probably provided funds but they have also probably fallen
short of your most optimistic goals and they have not really appreciably
expanded your potential audience base.
As the director
of the professional ballet folklorico troupe ('we perform for the joy
of dance and the pay we receive, too'), you are limited by what your
advance fundraising brings in, as well as by the pre-negotiated fee
your troupe receives for its performance.
Regardless of where
your group fits on the educational spectrum, Mariachi for Gringos
will help to solve both problems.The music to which you dance is
very important to your performance's success (Jarabe Tapatio, for instance);
in addition, if your dance is to music that has a lyric sung in Spanish,
having your audience (whether Spanish-speakers or not) understanding
the story behind the music will definitely help to make the performance
more enjoyable for all the spectators. Mariachi for Gringos,
pre-sold as a fundraising mechanism...and available to the audience
at the actual performance itself (like a translated libretto at an opera)
will increase the money raised, as well as the enjoyment of the attendees. Couple
these advantages with a very attractive difference between your purchasing
price for each book and what you will sell the books for (your profit),
as well as no need to prepay for books before you sell them...and it
becomes readily apparent why this is the fundraiser you've been searching
for!!!
The same advantages
hold true for the professional troupe. A true appreciation of your art
comes from an understanding and enthusiastic audience in attendance.
When this is coupled with the profit that you will make from selling
each and every book to an expanding fan base, your professional (and
financial) growth will be meshed smoothly going forward. As your repertoire
increases, as long as the music accompanying your dancing is part of
the book, it will be used over-and-over by your attendees.
Click on to 'Contact
Us' or 'Buy Now.' We'll be happy to assist you in getting started with
your effective fundraising...and audience expansion... program.