About The Book

Mariachi Directors

If you are a Mariachi Director connected with an educational institution (elementary school, middle school, high school, community college, or university/four-year college), you have arrived at the section of Mariachi for Gringos created expressly
for you.

If, on the other hand, you are a Professional Mariachi Director (your group plays not only for the enjoyment, but for the financial rewards that it provides, as well), you have also arrived at the right location.

If you are in the first category, the primary question you need answered is ...how can we raise the most funds to cover our immediate needs (instruments, instrument repair, repertoire growth, musical arrangements, costumes, travel, etc) while most
efficiently expanding our potential audience base?

If you are in the second category, your primary question that needs answering is...how do we make more money from our efforts?

Interestingly enough, the best answer to both questions
involves Mariachi for Gringos.

As the director of a school based mariachi, you have probably tried at least three fundraising techniques: the ubiquitous car wash, selling candy, and raffling off tickets on donated merchandise (or a sum of money). All three have probably provided funds but they have also probably fallen short of your most optimistic goals and they have not really appreciably expanded your potential audience base.

As the director of the professional group ('we play for pay'), you are pretty much at the mercy of your eating and drinking audience's whims as you move from table to table (and venue to venue).

Regardless of where your group fits on the educational spectrum, Mariachi for Gringos will solve both problems. First of all, unlike car washes, candy and raffle tickets, your sales of these books (to close relatives, family friends, extended family, and...in fact, anyone who sings, plays an instrument or KNOWS someone who sings or plays) will continue giving rewards to those who buy them. Your potential audience base expands with each sale as those who buy will now have a real desire to see (and hear) you perform their favorite songs. In addition, 'gringos', as well as Spanish-speakers, are now part of your audience mix. Couple this with a very attractive difference between your purchasing price for each book and what you will sell the books for (your profit), as well as no need to prepay for books before you sell them...and it becomes readily apparent why this is the fundraiser you've been searching for!!!

If you're a professional, the more songs that are requested by your listening audience (who are usually eating and drinking, too), the more you will earn. Well, both Hispanics and 'gringos' alike admit to not being able to remember the songs that they would like to request.Our book solves this problem, as well as getting the 'gringo' population involved, since every one of the TOP 50 most requested songs includes the line-by-line English translation side-by-side with the Spanish lyric. Everyone can sing along...and understand the story that the song is telling. And, by the way, this is not a difficult book for you to sell...one fool-proof technique is allowing a table of 'gringos' to 'test drive' a copy first. Chances are they will buy it before your (now) extended performance at their table is concluded.

More money as a fundraiser, more songs requested (and paid for) by a restaurant/cantina's clientele. This is the perfect answer to both questions.

Click on to 'Contact Us' or 'Buy Now'. We'll be happy to help!

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